Learning about Africa: Tinga Tinga Tales

A new animated series for pre-schoolers set and made in Africa.  From the press release:

From the producer of the multi award-winning Charlie And Lola, Tiger Aspect‘s Claudia Lloyd, this vibrant, new animated series (52 x 11-minute episodes), for children aged three to six years, brings to life the traditional art of storytelling with tall tales of how all your favourite animals came to be the way they are today.

Inspired by traditional African animal folktales and the art of Tanzania, Tinga Tinga Tales opens up a fantastical world of colour, characters and transformation.

Produced on location in Kenya by Tiger Aspect Productions in conjunction with Homeboyz Entertainment, the show draws upon the inspiring talent of local artists and musicians and is expertly computer-animated using beautiful, hand-painted imagery.

Here’s a recent BBC news article on the series.   And here’s the trailer:


Filed under Africa

2 responses to “Learning about Africa: Tinga Tinga Tales

  1. Alex Drummer

    The term “Tinga Tinga” was not a Tanzanian brand at any time. The claim of Daniel Augusta is wrong. The name “Tinga Tinga” never has played a role also in the international art-scene. The only correct name is the term Tingatinga (art, paintings etc.) which is a tribute to the founder of this East African art trend named Eduardo Saidi Tingatinga who died 1972. Currently only the word combination “Tinga Tinga Tales” is a registered trademark in some countries and belongs to the company Tiger Aspect Production from UK. The background of this is of interest. Some just stupid and greedy people of the Tingatinga Arts Cooperative Society (TACS) in Dar es Salaam/Tanzania sold to this company the usufruct of the words “Tinga Tinga”. That therefore is remarkable because the TACS neither was and is the owner of the right of this term and also only a few Tingatinga artists are represented by the TACS. But exactly this organization, that arranged a bad contract without consultation of experts, now spreads the fairy-tale of the “sale of Tanzanian cultural heritage”. What is the truth? No East African artist will get any problems to use the correct and long time introduced term “Tingatinga” for his art style, for paintings, for books etc. No artist should use “Tinga Tinga”. It harms himself and creates confusion. The TACS finally should stop to complain the term “Tinga Tinga” for itself. No artist should hope that the TV series “Tinga Tinga Tales” causes positive for the Tingatinga art. This TV production and the entire merchandising around happens on a market, on which African art-styles and artists don’t have anything to win. It is nonsense to suggest African artists can find “honey and money” in the childish “Disney World” which is made believe us by unscrupulous businessmen. But it would not be surprising, if in one or two years the whole hype about “Tinga Tinga Tales” is past.


  2. Alex Drummer

    As a reaction of my article “Tinga Tinga – The Great Error” now the truth is coming step by step. And the truth is bad and shocking. One can call this a swamp of crime.

    Because of my article Mr. Augusta (Manager TACS) now had to publish the following correction regarding the circumstances of the “Tinga Tinga Tales” contract with Tiger Aspect from UK: “There were three versions of the contract: English, Swahili and Swahili-English which were signed by Mbwana Sudi (The Chairman), Agnes Mpata (Witness) and Saidi Omary (The Vice Chairman) on TACS side and Claudia Lloyd from Tiger Aspect Production. Claudia Lloyd gave to the painters enough time to read properly the contract, she has recommended the painters to get help from a lawyer to fully understand the implications of the contract. She had always a translator to help her in communication with the painters. But the painters did not seek any legal help. Despite that the contract was in their native language, it was distributed to all in the leadership and they had more 1.5 day to finally reconsider the agreement they later claimed that they did not understand the implication of the contract. They had gone so far as to claim that there was only the English version. A payment of ca $24.000 divided in 4 instalments was part of the contract. The first payment of ca $6000 was paid on table in the presence of the few painters who have been at the leadership of TACS. Paying cash on the table was explicit wish of the painters. After the payment the leadership pocketed the money, hide the contract, did not tell anything to the members of the Cooperative. As a result, there was almost zero Tinga Tinga community participation on the Tiger Aspect´s animations. At the time of launching the films, not more than 10 painters out of 100 (at TACS) were aware of any contract.”

    I ask: What will happen next? Even more bad news and lies or reason and insight? How will ever repair the TACS the damage for Tanzania, the Tingatinga Art and the artists?


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